
ITA
Director
2023, Created with ITA
The Summer Called You is a short-form video project that explores the brand’s philosophy of leisure "that is slow and beautiful. Leisure acted out every day. Leisure that is for everyone".
Konigbagbe directed and edited a series of vignettes that demonstrate ITA's new & existing product offering as well as bring the ITA’s brand story to life through a pair of protagonists who pursue and enact that power of leisure. A leisure that purifies those who seek it out through; a return to joy, to nature, to wellness, to freshness and to immaculate concentration of mind.

ITA
Director
2023, Created with ITA
The Summer Called You is a short-form video project that explores the brand’s philosophy of leisure "that is slow and beautiful. Leisure acted out every day. Leisure that is for everyone".
Konigbagbe directed and edited a series of vignettes that demonstrate ITA's new & existing product offering as well as bring the ITA’s brand story to life through a pair of protagonists who pursue and enact that power of leisure. A leisure that purifies those who seek it out through; a return to joy, to nature, to wellness, to freshness and to immaculate concentration of mind.